A MANAGED SERVICE FROM AN AI ANIMATION STUDIO
We’ll animate a scene from your show for your next pitch.
Wrong Opera makes animated pitch scenes for kids’ and family producers, TV and film development teams and authors with a series to pitch. James Rooney, who built Wrong Opera, directs up to 45 seconds of your script with AI tools. You approve the work in four stages. It costs a fixed £2,500, paid before work starts, and you get it all back if you don’t approve the first stage. It takes about two and a half weeks if you approve each stage first time.
A 30-minute video call with James. You pay before work starts, and get it all back if you don’t approve your storyboard after watching your own lead character move.
THE OFFER
James takes your scene from script to finished cut for one fixed price.
PITCH SCENE
Pitch scene: £2,500
Fixed price, paid before work starts
James directs up to 45 seconds of your show from your script with AI tools.
- Up to 15 shots and two characters
- Full refund until you approve the storyboard
- Narration or your own actors
- All generation and retakes included
- Rights assigned when you approve the cut
- About two and a half weeks if you approve first time
- Price
- £2,500, fixed, paid in full before James starts. All generation and retakes are included. Prices exclude VAT, which is added where it applies.
- Time
- About two and a half weeks if you approve each stage first time. That’s about a week of production (five working days), plus up to two working days for your notes at each stage. Each round of changes adds up to two working days, and the date in your order allows for one round at each stage.
- You get
- One scene of up to 45 seconds in 16:9, with up to 15 shots, two characters and three locations. It’s told through narration or off-screen voices. You receive a 1280x720 master with a 1080p upscale, six stills, PDFs of the storyboard and character sheets, and a Rights and Provenance Pack.
- You give
- A script short enough to run up to 45 seconds, and your character designs or references. If it runs long, James marks suggested cuts and your writer makes them. You also name one person who approves each stage and send notes within two working days.
- At the end
- When you approve the finished cut, we assign you our rights in the scene in signed writing and release the files. Nothing renews, and we delete your working files three months after delivery.
- Next step
- Book a 30-minute call to agree the scene, your date and two to four acceptance criteria. James then signs a mutual NDA and sends a one-page order with the invoice. The clock starts when the invoice is paid and your script and designs arrive.
- Capacity
- James directs every scene himself, so he starts new scenes at least a week apart and runs at most two at once.
FOUR STAGES
You approve each of four stages before James moves on.
The stages follow Wrong Opera’s six creative approval gates, grouped so you review four times instead of six. Each stage arrives by private link, and you approve by email. How the six creative approval gates work.
You approve the storyboard after watching your lead character move.
About two working days after your script and designs arrive, you get the shot plan and storyboard. You also get a character sheet and a 5-second animated test of your lead. Approve them and James moves on to the look. Decline them and you get a full refund.
You approve the look and choose the voices.
About a working day later, you get style frames, a sheet for your second character and voice samples. Choose AI voices from your order or send your own actors’ recordings. Approve them and James starts the animation.
You check every shot against your character sheets.
Over about two working days, James generates every shot, keeps the best take, checks it against the sheets and your criteria, and sends watermarked previews. Approve them and James cuts the scene.
You approve the finished cut, and the files become yours.
On the working day you approve the animation, James cuts the scene with narration, music, sound effects and titles. Approve it and the files are yours.
Each stage includes one round of changes, plus one spare round to use at any stage. Further rounds cost £250 each, invoiced when you use them.
INSIDE THE PRODUCT
Your scene is made in the workbench these screens come from.
These are real Wrong Opera screens from a sample project. They show the shot board and the style lab, and your scene is made in the same workbench.
Sample project, captured on 7 September 2026. To judge finished output, watch the test of your own lead character. If you don’t approve it, you get a full refund. Read the screenshot notes and product facts.
WHO MAKES IT
James Rooney directs every pitch scene himself.
James built Wrong Opera, the AI animation software your scene is made in. The AI animation studio is James himself. He takes your call, directs and chooses every shot, cuts the scene and answers your notes. You deal with one person from the first call to the final file. Wrong Opera is operated by Tenhaw LTD, company number 12735685.
WHO IT’S FOR
Pitch scenes suit original shows and films at script stage.
- Kids’ and family producers and small animation studios taking a show or film to Kidscreen, the Children’s Media Conference or a commissioner.
- Development teams at independent TV and film companies who want a moving proof of concept beside the deck.
- Authors and rights holders with a series in mind, buying through their business. If a publisher holds rights in your book, check your contract first.
We turn down six kinds of project.
- A real person’s face or likeness
- Any real child’s face or voice
- Existing characters, brands or a named artist’s style
- Fabricated news
- Political or election content
- Templated, mass-produced channel content
Stylised child characters are welcome.
BEFORE YOU ORDER
You should know six things before you order.
- We haven’t delivered a client scene yet, and the longest film Wrong Opera has made with real AI providers runs 15 seconds. That’s why you get a full refund if you don’t approve the storyboard after watching your own lead character move.
- Characters don’t lip-sync to dialogue yet, so scenes use narration or off-screen voices.
- AI video models handle stylised and animal characters better than realistic people, so we don’t make photoreal people.
- The master renders at 1280x720, with a 1080p upscale. Ask before you order if your market needs more.
- We can’t give an IP indemnity, because none of the AI video providers we use gives one to us. We work only from material you own or control, check every shot for resemblance and log every generation.
- A pitch scene is made for pitching and development, and we don’t deliver to a broadcast or streaming spec without a separate agreement. If you plan to post it publicly, tell us first, because some AI providers set credit or labelling terms for public use.
- What counts
- Your written approval of each stage, judged against the two to four acceptance criteria in your order.
- Time limits
- Each stage stays open for 10 working days, then James sends a reminder. After 10 more working days, the first stage closes the project with a full refund, and a later stage counts as approved.
- Who it covers
- Businesses, including sole traders, with a signed order for one pitch scene and a script and characters they own or control.
- If you stop
- Before you approve the first stage, you can stop for a full refund, and we delete your material within 10 working days. James stops on the same terms if he can’t hold your lead on model after two rounds. Once you approve the first stage, the fee isn’t refundable. James can stop only if a stage still misses one of your acceptance criteria after two rounds, and he then refunds the part of the fee for the stages he didn’t deliver, as your order sets out.
- If we’re late
- If the finished cut arrives after the date in your order, we refund £250. The date moves only for extra working days your notes took, and for rounds beyond one per stage. The spare round counts as one of those.
- Paying
- Tenhaw LTD invoices the full fee in pounds with your order, and James starts when it’s paid. Purchase order numbers are welcome.
PRICE AND TIME
Here’s what the usual routes cost and how long they take.
| What you’d buy | Price | Time | Source |
|---|---|---|---|
| A custom 60-second animated explainer, median of 61 studio quotes for one brief | $9,680 | Median of 7 weeks | Yum Yum Videos survey of studio quotes, July 2026 |
| A UK storyboard artist for animation | £350 to £700 a day | 15 to 25 frames a day | Seb Antoniou, UK storyboard artist rates, May 2026 |
| A Wrong Opera pitch scene of up to 45 seconds, from storyboard to finished cut | £2,500 | About two and a half weeks if you approve each stage first time | Our fixed price |
These are different deliverables made in different ways, so the table compares price and time only. Judge our quality on the test of your own lead character: if you don’t approve it, you get a full refund.
RIGHTS, AI AND CONFIDENTIALITY
Your characters stay yours, and every AI step is on record.
- Ownership
- When you approve the finished cut, we assign you our rights in the scene in signed writing. We get matching assignments from anyone else who works on it. Copyright in AI-generated material varies by country and is changing, so we can’t promise that every element is protected.
- Your script
- We animate your writers’ script and don’t write it for you. Wrong Opera’s simulated audience check stays off unless you ask for it.
- Training
- Your order lists every AI provider used, from the Kling and Wan video models through fal to the language model that reads your script. It says what each one keeps or trains on, and you see it before any material moves.
- Confidentiality
- James signs a mutual NDA before you send anything. It names every outside service that receives your material. That means the AI providers in your order and the services that store it, email it and host your review links. We never name you or show your work without your written permission.
- On record
- Every scene comes with a Rights and Provenance Pack. It lists the model and provider behind each shot, what people wrote, chose and edited, the consents we hold and suggested label wording.
PITCH SCENES / FAQ
Here are answers on scripts, voices, rights, AI labels and payment.
What is an animated pitch scene?
A pitch scene is one finished animated moment from your show, up to 45 seconds long. It’s made from your script so buyers can watch your characters move. It’s shorter than a pilot episode and more focused than a sizzle reel or pitch trailer, and it sits beside your pitch bible and deck.
How much does an animated pitch scene cost?
A pitch scene costs a fixed £2,500 for up to 45 seconds, paid in full before work starts. If you don’t approve the storyboard and lead test, you get it all back. The price covers every generation and retake. Prices exclude VAT, which is added where it applies.
What if we only have a series bible?
Ask your writer for a short script covering the moment buyers should see: what happens, who’s in it and the narration. About 110 words of narration runs about 45 seconds.
Will our characters look the same in every shot?
Holding your lead on model is one of your acceptance criteria, and you watch your lead move before you approve the first stage, with a full refund if it doesn’t hold. James also checks every shot against the character sheets. Keeping a cast steady across a whole series hasn’t been tested yet, so pilots are quoted after a scene.
Can we use our own voice actors?
Yes, at no extra charge, once you’ve arranged the recording and the actors’ consent. Otherwise James casts AI voices named in your order. We don’t use, record, clone or generate a real child’s voice, so tell James before you book if your cast includes child actors.
Where can we use the finished scene?
Once you approve the finished cut, the scene is yours. It’s made for decks, buyer meetings and markets. Broadcasters set their own AI rules, and Channel 4 asks producers to agree AI use with the commissioning editor in advance.
Do we have to say AI was used?
It depends where the scene is shown. YouTube asks creators to disclose realistic AI content, and clearly unrealistic animation is exempt. From 2 August 2026, the EU needs only a light notice for evidently fictional work. Every scene comes with suggested label wording.
Can you finish it in time for our market?
Tell James your date when you book. A scene takes about two and a half weeks from the day your script and designs arrive, if you approve each stage first time. Each round of changes adds up to two working days. He takes an order only if it will be finished five working days before your date. For Kidscreen or the Children’s Media Conference, book at least seven weeks ahead, or more if the work would run over Christmas.
What happens after the scene?
Once your scene is delivered, James can quote for a longer teaser or an animated pilot with the same cast. The quote is based on the hours your scene took. If your team would rather direct the next scenes itself, it can start a free Wrong Opera trial.
Can we order from outside the UK?
Tell James where your business is based when you book. We sell to businesses, including sole traders and authors buying for their writing business, and invoice in pounds. We aren’t taking orders from individuals buying for personal use yet.
BOOK A DISCOVERY CALL
Book a 30-minute call with James to talk through your scene.
Pick a time that suits you. On the call, James asks about your show, the scene and your date, and you agree the acceptance criteria. He signs a mutual NDA before you send anything, so keep your script until after the call.
Before the call, you could fill in a production brief or decide between a short film and a series pilot. To direct the work yourself, evaluate the software with your team.
Booking happens on Cal.com, which receives the details you enter. How we use your information.
Pick a time for a 30-minute video call.
The calendar loads from Cal.com when you open it.